Wednesday, December 19, 2012

DMH Penis - not a freebie anymore!

We made the decision to move the DMH Penis as a priced item from being a freebie.

The reason is simple. We've sold nearly 10,000 of the item in less than a year and every day more than 600 unique people use the penis. Since the point scoring system and partner database run on a hosted server, the cost of maintaining such a growing population of users is starting to outweigh the benefits of using the DMH Penis as a loss leader for other products.

In other words, we want LESS people buying the thing, and adding a small cost to it (a ridiculously low 10L) should accomplish that. To assuage some of the sting for customers, we added a bonus product along with the DMH Penis package and will add more bonus features to it going forwards.

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